Provence-born and Paris-trained, Frédéric Fekkai opened his groundbreaking namesake salon atop New York’s Bergdorf Goodman Department Store, creating the concept of beauty hospitality, revolutionising the industry standard, and becoming one of the world's lead hair stylists.

Fekkai is continuing his legacy with a mission to create the cleanest, most sustainable haircare brand that delivers salon performance. The salon-grade, EWG-compliant formulas are clean, vegan, silicone-free & cruelty free—featuring naturally-derived, high-performance ingredients that are sourced sustainably in consideration of the local environment and the planet's needs.

For more news about Frédéric Fekkai, see our related stories below company information.